JIHYUNE STUDIO
Illustration
Our Planet in Our Hands
A childhood string game, redrawn as the Earth. · Apparel graphic · 2024
PROJECT DETAILS
CLIENT
Voice Gathering
Asia T-shirts · Thailand
YEAR
2024
TYPE
Commission · 108-artist campaign
SCOPE
VGT1025 T-shirt graphic
Concept & illustration
MY ROLE
Concept & illustration · Solo
RESULT
Top 10 best-selling designs
01 · THE CONCEPT
I chose environmental awareness — the idea that our planet is, literally, in our hands. It came from the string games I played with my sisters as a child: games you can't finish alone, where every next step needs another person's hands. I drew that game in the shape of the Earth — a planet held together by many hands working together.


02 · THE DESIGN

Hand-drawn linework of interlaced hands and string forms the globe, finished with my own hand-lettered title. I kept the style loose and warm so the message feels hopeful and human rather than preachy — closer to something you'd reach for in your closet than a protest poster.
03 · PROCESS
The globe began as line drawings of hands and string. I drew and arranged each hand, then layered the string, leaves and colour to build the final image.

04 · PRODUCT & CAMPAIGN
The design was part of Voice Gathering's 108-artist campaign — a chain of raising voices from Thailand across Asia and beyond. My design was produced as VGT1025 and sold through the store and at the event.


05 · RESULT
TOP 10 · OUT OF 108 DESIGNS
VGT1025 became one of the top 10 best-selling designs in the 108-artist campaign. A personal childhood memory became a wearable illustration with an environmental message.