JIHYUNE STUDIO
BRAND DESIGN · DRAWING · MOVING IMAGE
Brand design, product pages, hand-drawn illustration, and AI image & video.
1
Branding
Coming soon
2
Illustration
Our Planet in Our Hands
A childhood string game, redrawn as the Earth. · Apparel graphic · 2024
3
AI & Motion
Coming soon
4
Product Pages
Coming soon
5
Exhibitions
Coming soon
6
Journal
Coming soon
8
Studio
Jihyune, in the studio
Small original studio portrait
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IN THEIR WORDS
“If I had the chance to work with Jihyun again, I’d take it in a heartbeat!”
Lizzie Thorp · Head of Digital & Growth · LinkedIn recommendation
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IN THEIR WORDS
“She brings creativity and problem solving to every project, producing eye catching designs that meet stakeholder objectives.”
JanCarlo Caling · Graphic Designer · LinkedIn recommendation
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IN THEIR WORDS
“Despite the time difference between us she always maintained strong, consistent and professional communication…”
Tamsyn Preedy · Designer · LinkedIn recommendation
Services
Brand identity — strategy, visual direction, identity systems and brand guidelines.
Illustration — hand-drawn campaign assets, editorial images and custom visual notes.
AI & motion — art direction, image concepts and moving visual stories.
Product pages — strategy, hierarchy, art direction and conversion-focused page design.
Archive notes
Journal entries are collected in the archive above. New notes will appear there as they are published.
Future exhibition reflections · Coming soon
STUDIO · INTERVIEW
My journey into visual communication — an interview from my time at Birmingham City University, reflecting on my international background, love of drawing, and decision to explore a new creative direction. READ THE INTERVIEW ↗
ABOUT · INTRO
Drawn by hand. Built to move.
PROFILE · BACKGROUND
Founder Jihyun Kim · 김지현 / Based Seoul, KR / Languages Korean · English / Education MA Visual Communication, Birmingham City University / Experience 7 years in global fashion / Exhibitions The Custard Factory, Birmingham · Green Door Studios, Derby